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Chairman Tan Sri Dato’ Koo Yuen Kim D.P.T.J.J.P

Tan Sri Dato’ Koo Yuen Kim D.P.T.J.J.P, is a renowned Malaysian Chinese entrepreneur and a well-known figure in both the Malaysian business world and Malaysian Chinese community. His remarkable business acumen and savvy has led his entrepreneurial ventures to success both in China and Malaysia.
Presently, Tan Sri Dato’ Koo Yuen Kim, D.P.T.J. J.P serves the following roles:

  1. Vice President of The First Council of China Narcotics Control Foundation,
  2. Vice President of China Overseas Chinese Entrepreneurs Association (COCEA),
  3. Vice President of China Federation of Overseas Chinese Entrepreneurs,
  4. Deputy Chairman of Malaysia-China Friendship Association,
  5. Chairman of The Federation of Kwang Tung Association Malaysia,
  6. President of The Federation of Chung Shan Association Malaysia,
  7. Treasurer of The Federation of Chinese Associations Malaysia,
  8. Committee Member of China Charity Alliance,
  9. Committee Member of China Youth Development Foundation,
  10. Committee Member of Chinese Language and Culture Education Foundation of China,
  11. Committee Member of China Charity Information Centre,
  12. Director of Jinan University Board of Trustees,
  13. The 10th and 11th Guangdong CPPCC Committee Special Appointed Member,
  14. President of Guangdong Overseas Chinese Enterprises Association,
  15. Committee Member of Guangdong Public Diplomacy Association,
  16. Honorary Vice President of Dr. Sun Yat-Sen Foundation,
  17. Honorary President of Guangdong Charity Federation,
  18. The 11th Zhongshan CPPCC Committee Member,
  19. President of Zhongshan Overseas Chinese Entrepreneurs Association,
  20. Vice Chairman of Zhongsan Chamber of Commerce.

Tan Sri Dato’ Koo’s philanthropic contributions to China has not gone unnoticed. He has also been honored by 27 of China’s district governments as an “Honorable Citizen”, Contributory Award of the Hope Project, National Disaster Relief Precursor Award, First Term Top 100 Chinese Philanthropist Award, 6 times recognized by China Charity Award, Guangdong Province Top 10 Philanthropist Award. Various honorable titles have been bestowed on him such as World Outstanding Chinese Award and an Honorary Doctorate Degree from California International University, Honorary Doctorate Degree of Economic Management from the Research Center of Management and Science in China.

Vice Chairman Mr. Hooy Kok Wai

Mr. Hooy Kok Wai is a renowned Singaporean entrepreneur of exceptional management acumen. He has rich management and marketing experience in the Direct Selling Industry. He is friendly, open minded and bright personality, expert in motivating and helping others achieve their goals and dreams. He is a well-known philanthropist and respected by many.
Mr. Hooy is an Honorary Citizen of Zhongshan, Guangdong province, as well as other Chinese cities.
Besides being the Honorary Chairman of Zhongshan Association of Singapore, he is also associated with numerous leadership duties in Singapore business consortiums such as being the Director of the Yen Lee Group, Singapore.

President Dato’ (DSTM) Woo Swee Lian

Dato’ Woo Swee Lian, President of Perfect (China) Co., Ltd., is a second generation Malaysian Chinese entrepreneur. His family ancestry comes from Wencheng County, Zhejiang Province in China. Mr. Woo has rich experience in direct marketing and motivational training.

Mr. Woo is the Vice Chairman of China Association of Enterprises with Foreign Investment (CAEFI), Committee Member of the China Women Development Foundation (CWDF), Executive Chairman of the Tsinghua Alumni Association for CEOs, Founding President of Tsinghua President of Asia-Pacific Business Association. In addition, Mr. Woo was conferred the title of Honorary Chairman of the Guangdong Jiangsu Chamber Of Commerce.

In recognition of his outstanding efforts both internationally and in China to raise funds for the CWDF’s “Water Cellar for Mothers” Project, Mr. Woo was honored with the title “Water Cellar for Mothers Ambassador”.

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